Primary
Tomato
- Header
- Subhead
- Body Copy
- CTA
- Background
- Reversed Type
Pantone®199C
HEX#DA3743
C01
M100
Y72
K00
R218
G55
B67
Pepper
- Header
- Subhead
- Body Copy
- CTA
- Background
- Reversed Type
Pantone®419C
HEX#2D333F
C84
M75
Y56
K72
R20
G26
B38
We stick to the core brand colors for touch points that are top of funnel.
When speaking to audiences who are already familiar with OpenTable, we expand our palette. Our accent palette pairs well with our red, conveys the emotions we want associated with our brand, and meets accessibility requirements.
It is best to use our color palette in mid saturation, but when necessary the lighter and darker hues can be used to express a broader range.
When speaking to audiences who are already familiar with OpenTable, we expand our palette. Our accent palette pairs well with our red, conveys the emotions we want associated with our brand, and meets accessibility requirements.
It is best to use our color palette in mid saturation, but when necessary the lighter and darker hues can be used to express a broader range.